What Apple’s App Store needs within the next 6-18 months for successful sustainability

I have found the iPhone to be a good smartphone even though it may not do everything every other smartphone does; it doesn’t necessarily make it any less of a device. All of the devices we have grown accustomed to and use today started out the same way… at the bottom and fighting for market share. The iPhone is no different and in this case Apple seems to have taken the approach to the smartphone from a slightly different angle. It first created a 100% finger touch user-interface wrapped around a media player, web browser and phone housed in a well designed package to create a consumer device. Now that the iPhone has proven to be popular and a hit among consumer, it’s time to move on to the enterprise market while still increasing its presence in the consumer market. In a few days the updated iPhone 2.0 software will be released and the App Store will be open to help accomplish this task. The App Store will hopefully get filled with software in the next coming months that will increase the usefulness of the iPhone beyond what we do with it today.